American Fidelity Insurance Company Review 2026

American Fidelity offers life insurance and other products in 49 states and has excellent official ratings, but it also has a lot of negative customer feedback.
Christine LacagninaWritten by 
Christine Lacagnina
Author Photo Reviewed by 
Cara Carlone
Updated February 4, 2026
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InsuredBetter's American Fidelity Group Insurance Score:

3.5 Stars 2.5 Stars

We award American Fidelity insurance company a final rating of 2.5 out of 5 stars. The carrier has excellent ratings by the Better Business Bureau (BBB) and AM Best and several decades of history in the industry. It offers several forms of insurance across the country and provides online claims reporting and a mobile app.

Founded in 1960, American Fidelity offers many forms of coverage for individuals and businesses, including life insurance, gap insurance, disability insurance, and more. The insurance company is headquartered in Oklahoma City, OK, and its products are sold in 49 states. 

However, American Fidelity has had many complaints filed against it through the BBB in recent years. There are numerous negative customer reviews, with many policyholders reporting extreme frustration with not being able to contact the carrier or get a response to a claim. So, overall, we recommend working together with an independent insurance agent to survey your other options for your next trusted carrier, and perhaps skip looking into American Fidelity. 

American Fidelity Group Pros and Cons:

Pros: Cons:
Pros Offers several forms of coverage
Cons Numerous complaints filed against the carrier through the BBB
Pros Longstanding carrier, founded in 1960
Cons Mixed and negative customer feedback
Pros Rated “A+” (excellent) by AM Best
Pros Rated “A+” (excellent) by the Better Business Bureau (BBB)
Pros Coverage available in 49 states

American Fidelity Insurance Products by Type

Here's an overview of some of the products and services offered by American Fidelity. 

  • Limited benefit hospital indemnity insurance
  • Limited benefit hospital gap plan insurance
  • Paid leave benefits
  • Annuities

American Fidelity Life Insurance

American Fidelity offers several options for life insurance coverage. 

Coverage types, features, and benefits:

Term life

American Fidelity offers term life insurance policies for periods of 10, 20, or 30 years. Policy rates are guaranteed to remain level throughout the full length of the term.

Term 100 life

American Fidelity offers term life insurance policies that cover the policyholder until they reach age 100. Policy rates are guaranteed to remain level for 30 years or until the policyholder reaches age 85.

Whole life

American Fidelity offers whole life insurance, which covers the policyholder throughout their entire life. Policy rates are guaranteed to remain level until the policyholder reaches age 121, or throughout the life of the policy. This type of policy also accrues a cash value.

American Fidelity Life Insurance Average Prices

American Fidelity does not make its average life insurance rates readily available online without requesting a quote. However, an independent insurance agent can help you find specific quotes for the exact amount of life insurance you need and also compare quotes from multiple carriers for you. 

Since life insurance rates vary so widely depending on the applicant, you can get a better idea of how much a life insurance policy might cost you by using our life insurance calculator.

What Discounts Does American Fidelity Offer?

American Fidelity does not make information about its specific discounts readily available, but an independent insurance agent can help you find them. When it comes to saving you money on the coverage you need most, independent insurance agents are your greatest ally. 

American Fidelity Customer Service

Here's a breakdown of American Fidelity's customer service options and availability. 

  • Phone 
  • Snail mail 
  • Online live chat
  • Online contact form
  • Online claims reporting
  • Mobile app

The customer service phone department has the following hour restrictions:

Day(s)Hours (CST)
Monday-Friday7 a.m.-7 p.m.
SaturdayCLOSED
SundayCLOSED

To ensure a great customer service experience, work together with an independent insurance agent. Independent insurance agents can help handle claims and other matters for you, so you can relax and enjoy your coverage.

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Our independent agents shop around to find you the best coverage.

American Fidelity Insurance FAQs

What is American Fidelity's average claim response time frame?

American Fidelity does not provide a specific claims response time frame. The carrier states that certain claims are eligible for its AFQuickClaims service, which can provide benefit payouts within 24 hours of filing.

What is American Fidelity's customer service availability?

American Fidelity is available during extended hours during the week. The carrier also has a mobile app available and online claims reporting.

What is American Fidelity's claims process?

American Fidelity breaks down its claims process into a few simple steps:

  1. The customer logs in to their online account
  2. The customer fills out information and uploads documents related to their claim.
  3. American Fidelity reviews and processes the claim.
  4. The claim is complete, and the customer receives their funds.

An independent insurance agent can also help file claims for you and keep you updated through every step of the process.

Does American Fidelity create a user-friendly experience for customers?

American Fidelity's official website is easy to navigate. The carrier has extended phone customer service hours, provides a mobile app for customers, and has a full social media presence, overall making for a user-friendly experience.

Does American Fidelity have good life insurance?

American Fidelity provides the following types of life insurance:

  • Term life insurance
  • Term 100 life insurance
  • Whole life insurance

Term life policies are a great choice for individuals who want coverage for a fixed amount of time, such as five, 10, or 20 years. Whole life policies are designed to remain in effect for the lifetime of the policyholder. Term 100 life insurance can remain in effect until the policyholder reaches age 100.

An independent insurance agent can help you decide if American Fidelity's life insurance is right for you.

Is American Fidelity a good insurance company?

American Fidelity has high ratings by AM Best and the BBB and lots of experience in the insurance industry. It's a BBB-accredited carrier, but it has had dozens of complaints filed against it in recent years. Customer feedback is also mixed, with some very negative reports, so we're hesitant to call American Fidelity a good insurance company at this time.

Who are American Fidelity's insurance products right for?

American Fidelity's insurance products may be right for individuals seeking various types of life or critical illness insurance. The carrier sells life insurance, critical illness insurance, cancer insurance, disability income insurance, annuities, and more.

Sources

https://americanfidelity.com/

https://ratings.ambest.com/companyprofile.aspx?ambnum=6054&AltNum=10006054

https://www.bbb.org/us/ok/oklahoma-city/profile/insurance-services-office/american-fidelity-assurance-company-0995-7000032